Windows & Devices Group Design GM Albert Shum Promoted As VP At Microsoft

Most of our regular readers will know Albert Shum as he was a familiar figure during Windows Phone 7 days. He was the Windows Phone Design Studio General Manager responsible for leading the overall UX design of MS mobile experiences for Windows Phone. I still think that the original Windows Phone 7 series UI/UX is one the best designs that came out of Microsoft. From 2013, Albert Shum was the GM of Windows & Devices Group Design + Content team at Microsoft. The team consists of interaction, visual, motion, brand designers, plus content creator along with user researchers, design program managers & design integrators creating end to end experiences for Windows, Windows Phone, Xbox and Cloud Services.

Yesterday, he was promoted as Vice President at Microsoft. Gabe Aul tweeted the following,

So excited! Privileged to be at Albert Shum’s promotion to VP at Microsoft. Design IQ behind Zune and Windows Phone. pic.twitter.com/budXCNHOof

— Gabriel Aul (@GabeAul) July 28, 2016

Albert Shum responded with the following tweet,